6-digit U.S. detail
441222
Boat Dealers
Description
This U.S. industry comprises establishments primarily engaged in (1) retailing new and/or used boats or retailing new boats in combination with activities, such as repair services and selling replacement parts and accessories, and/or (2) retailing new and/or used outboard motors, boat trailers, marine supplies, parts, and accessories. Illustrative Examples: Boat dealers (e.g., power boats, rowboats, sailboats) Outboard motor dealers Marine supply dealers
Hierarchy
| Code | Title | Description |
|---|---|---|
| 44 | Retail Trade 2-digit sector | The Sector as a Whole The Retail Trade sector comprises establishments primarily engaged in retailing merchandise, generally without transformation, and rendering services incidental to the sale of merchandise. The retailing process is the final step in the distribution of merchandise; retailers are, therefore, organized to sell merchandise in small quantities to the general public. Retail stores are fixed point-of-sale locations, located and designed to attract a high volume of walk-in customers. In general, retail stores have extensive displays of merchandise and use mass-media advertising to attract customers. Retailers often reach customers and market merchandise with methods other than, or in addition to, physical stores, such as Internet websites, the broadcasting of "infomercials," the broadcasting and publishing of direct-response advertising, the publishing of paper and electronic catalogs, door-to-door solicitation, in-home demonstration, selling from portable stalls (street vendors, except food), and distribution through vending machines. Establishments engaged in the direct sale and home delivery of products, such as home heating oil dealers and home delivery newspaper routes, are included here. Retail establishments typically sell merchandise to the general public for personal or household consumption, but some also serve business and institutional clients. These include office supply retailers, computer and software retailers, building materials dealers, plumbing supply retailers, and electrical supply retailers. In addition to retailing merchandise, some retailers are also engaged in the provision of after-sales services, such as repair and installation. For example, new automobile dealers, electronics and appliance retailers, and musical instrument and supplies retailers often provide repair services. As a general rule, establishments engaged in retailing merchandise and providing after-sales services are classified in this sector. Retail trade establishments are grouped into industries and industry groups typically based on one or more of the following criteria: (a) The merchandise line or lines carried; for example, specialty retailers are distinguished from general-line retailers. (b) The usual trade designation of the establishments. This criterion applies in cases where a retailer is well recognized by the industry and the public, but difficult to define strictly in terms of merchandise lines carried; for example, pharmacies and department stores. (c) Human resource requirements in terms of expertise; for example, the staff of an automobile dealer requires knowledge in financing, registering, and licensing issues that are not necessary in other retail industries. The buying of goods for resale is a characteristic of retail trade establishments that particularly distinguishes them from establishments in the agriculture, manufacturing, and construction industries. For example, farms that sell their products at or from the point of production are not classified in retail, but rather in agriculture. Similarly, establishments that both manufacture and sell their products to the general public are not classified in retail, but rather in manufacturing. However, establishments that engage in processing activities incidental to retailing are classified in retail. This includes optical goods retailers that grind lenses, and meat and seafood retailers that process carcasses into cuts. Wholesalers also engage in the buying of goods for resale, but they are not usually organized to serve the general public. They typically operate from a warehouse or office, and neither the design nor the location of these premises is intended to solicit a high volume of walk-in traffic. Wholesalers supply institutional, industrial, wholesale, and retail clients; their operations are, therefore, generally organized to purchase, sell, and deliver merchandise in larger quantities. However, dealers of durable nonconsumer goods, such as farm machinery and heavy-duty trucks, are included in wholesale trade even if they often sell these products in single units. |
| 441 | Motor Vehicle and Parts Dealers 3-digit subsector | Industries in the Motor Vehicle and Parts Dealers subsector retail motor vehicles and parts. Establishments in this subsector often operate from a showroom and/or an open lot where the vehicles are on display. The display of vehicles and the related parts require little by way of display equipment. The personnel generally include both the sales and sales support staff familiar with the requirements for registering and financing a vehicle as well as a staff of parts experts and mechanics trained to provide repair and maintenance services for the vehicles. Specific industries included in this subsector identify the type of vehicle being retailed. Sales of capital or durable nonconsumer goods, such as medium- and heavy-duty trucks, are always included in wholesale trade. |
| 4412 | Other Motor Vehicle Dealers 4-digit industry group | This industry group comprises establishments primarily engaged in retailing new and used vehicles (except automobiles, light trucks, such as sport utility vehicles, and passenger and cargo vans). |
| 44122 | Motorcycle, Boat, and Other Motor Vehicle Dealers 5-digit NAICS industry | This industry comprises establishments primarily engaged in retailing new and used motorcycles, boats, and other vehicles (except automobiles, light trucks, and recreational vehicles), or retailing these new vehicles in combination with activities, such as repair services and selling replacement parts and accessories. Illustrative Examples: Aircraft dealers Motorcycle dealers All-terrain vehicle (ATV) dealers Utility trailer dealers Boat dealers, new and used |
| 441222 | Boat Dealers 6-digit U.S. detail | This U.S. industry comprises establishments primarily engaged in (1) retailing new and/or used boats or retailing new boats in combination with activities, such as repair services and selling replacement parts and accessories, and/or (2) retailing new and/or used outboard motors, boat trailers, marine supplies, parts, and accessories. Illustrative Examples: Boat dealers (e.g., power boats, rowboats, sailboats) Outboard motor dealers Marine supply dealers |
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Classification References
- 01Retailing new surfboards or wind sailboards--are classified in Industry 459110, Sporting Goods Retailers;
- 02Retailing used surfboards or wind sailboards--are classified in Industry 459510, Used Merchandise Retailers;
- 03Providing boat repair services without retailing new boats--are classified in Industry 811490, Other Personal and Household Goods Repair and Maintenance;
- 04Retailing new or used personal watercraft--are classified in U.S. Industry 441227, Motorcycle, ATV, and All Other Motor Vehicle Dealers; and
- 05Operating docking and/or storage facilities for pleasure craft owners--are classified in Industry 713930, Marinas.
Index Items
Boat dealers, new and used
Boat trailer dealers
Marine supply dealers
Outboard motor dealers
Power boat dealers
Sailboat dealers
Used boat dealers
How Item Can Help
Data Intelligence predicts seasonal demand spikes for specific boat models and regions, allowing dealers to restock proactively and minimize stockouts.
External Resources
Census.gov NAICS Detail
Official US Census Bureau definition and scope for NAICS 441222.
American Boat & Yacht Association
Trade association representing boat dealers and manufacturers providing industry resources and advocacy.
U.S. Department of Commerce Bureau of Labor Statistics
Government page detailing occupational information and statistics for boat dealers.
National Association of Boat Dealers
Industry directory and organization serving boat dealers with networking and educational opportunities.
