Graphic Design Services
Description
This industry comprises establishments primarily engaged in planning, designing, and managing the production of visual communication in order to convey specific messages or concepts, clarify complex information, or project visual identities. These services can include the design of printed materials, packaging, advertising, signage systems, and corporate identification (logos). This industry also includes commercial artists engaged exclusively in generating drawings and illustrations requiring technical accuracy or interpretative skills. Illustrative Examples: Commercial art studios Corporate identification (i.e., logo) design services Independent commercial or graphic artists Medical art or illustration services Graphic design consulting services
Hierarchy
| Code | Title | Description |
|---|---|---|
| 54 | Professional, Scientific, and Technical Services 2-digit sector | The Sector as a Whole The Professional, Scientific, and Technical Services sector comprises establishments that specialize in performing professional, scientific, and technical activities for others. These activities require a high degree of expertise and training. The establishments in this sector specialize according to expertise and provide these services to clients in a variety of industries and, in some cases, to households. Activities performed include: legal advice and representation; accounting, bookkeeping, and payroll services; architectural, engineering, and specialized design services; computer services; consulting services; research services; advertising services; photographic services; translation and interpretation services; veterinary services; and other professional, scientific, and technical services. This sector excludes establishments primarily engaged in providing a range of day-to-day office administrative services, such as financial planning, billing and recordkeeping, personnel supply, and physical distribution and logistics. These establishments are classified in Sector 56, Administrative and Support and Waste Management and Remediation Services. |
| 541 | Professional, Scientific, and Technical Services 3-digit subsector | Industries in the Professional, Scientific, and Technical Services subsector group establishments engaged in processes where human capital is the major input. These establishments make available the knowledge and skills of their employees, often on an assignment basis, where an individual or team is responsible for the delivery of services to the client. The individual industries of this subsector are defined on the basis of the particular expertise and training of the services provider. The distinguishing feature of the Professional, Scientific, and Technical Services subsector is the fact that most of the industries grouped in it have production processes that are almost wholly dependent on worker skills. Thus, the establishments classified in this subsector sell expertise. Much of the expertise requires degrees, though not in every case. |
| 5414 | Specialized Design Services 4-digit industry group | This industry group comprises establishments providing specialized design services (except architectural, engineering, and computer systems design). |
| 54143 | Graphic Design Services 5-digit NAICS industry | See industry description for 541430. |
| 541430 | Graphic Design Services 6-digit U.S. detail | This industry comprises establishments primarily engaged in planning, designing, and managing the production of visual communication in order to convey specific messages or concepts, clarify complex information, or project visual identities. These services can include the design of printed materials, packaging, advertising, signage systems, and corporate identification (logos). This industry also includes commercial artists engaged exclusively in generating drawings and illustrations requiring technical accuracy or interpretative skills. Illustrative Examples: Commercial art studios Corporate identification (i.e., logo) design services Independent commercial or graphic artists Medical art or illustration services Graphic design consulting services |
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Classification References
- 01Establishments primarily engaged in creating and/or placing public display advertising material are classified in Industry 541850, Indoor and Outdoor Display Advertising; and
- 02Independent artists primarily engaged in creating and selling visual artwork for noncommercial use and independent cartoonists are classified in Industry 711510, Independent Artists, Writers, and Performers.
Index Items
Art services, commercial
Art services, graphic
Art studios, commercial
Artists, independent commercial
Artists, independent graphic
Artists, independent medical
Commercial art services
Commercial artists, independent
Commercial illustration services
Commercial illustrators, independent
Communication design services, visual
Corporate identification (i.e., logo) design services
Graphic art and related design services
Graphic artists, independent
Graphic design services
Illustrators, independent commercial
Medical art services
Medical artists, independent
Medical illustration services
Medical illustrators, independent
Silk screen design services
Studios, commercial art
How Item Can Help
Analyzes sales trends of past designs to forecast material demand and optimize supply chain procurement for upcoming graphic design projects.
External Resources
Census.gov NAICS Detail
Official US Census Bureau definition and scope for NAICS 541430.
Association of Creative Professionals for Design Professionals
A membership organization for professional designers offering advocacy, education, and resources.
NAICS Dictionary Entry
The official Bureau of Labor Statistics page defining NAICS 541430 with industry statistics.
American Association of Graphic Designers
A leading trade organization for graphic design professionals providing conferences and certification.
