6-digit U.S. detail
711410
Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
Description
This industry comprises establishments of agents and managers primarily engaged in representing and/or managing creative and performing artists, sports figures, entertainers, and other public figures. The representation and management includes activities, such as representing clients in contract negotiations; managing or organizing clients' financial affairs; and generally promoting the careers of their clients. Illustrative Examples: Celebrities' agents or managers Sports figures' agents or managers Literary agents Talent agents Modeling agents
Hierarchy
| Code | Title | Description |
|---|---|---|
| 71 | Arts, Entertainment, and Recreation 2-digit sector | The Sector as a Whole The Arts, Entertainment, and Recreation sector includes a wide range of establishments that operate facilities or provide services to meet varied cultural, entertainment, and recreational interests of their patrons. This sector comprises (1) establishments that are involved in producing, promoting, or participating in live performances, events, or exhibits intended for public viewing; (2) establishments that preserve and exhibit objects and sites of historical, cultural, or educational interest; and (3) establishments that operate facilities or provide services that enable patrons to participate in recreational activities or pursue amusement, hobby, and leisure-time interests. Some establishments that provide cultural, entertainment, or recreational facilities and services are classified in other sectors. Excluded from this sector are: (1) establishments that provide both accommodations and recreational facilities, such as hunting and fishing camps and resort and casino hotels, are classified in Subsector 721, Accommodation; (2) restaurants and night clubs that provide live entertainment in addition to the sale of food and beverages are classified in Subsector 722, Food Services and Drinking Places; (3) motion picture theaters, libraries and archives, and publishers of newspapers, magazines, books, periodicals, and computer software are classified in Sector 51, Information; and (4) establishments using transportation equipment to provide recreational and entertainment services, such as those operating sightseeing buses, dinner cruises, or helicopter rides, are classified in Subsector 487, Scenic and Sightseeing Transportation. |
| 711 | Performing Arts, Spectator Sports, and Related Industries 3-digit subsector | Industries in the Performing Arts, Spectator Sports, and Related Industries subsector group establishments that produce or organize and promote live presentations involving the performances of actors and actresses, singers, dancers, musical groups and artists, athletes, and other entertainers, including independent (i.e., freelance) entertainers and the establishments that manage their careers. The classification recognizes four basic processes: (1) producing (i.e., presenting) events; (2) organizing, managing, and/or promoting events; (3) managing and representing entertainers; and (4) providing the artistic, creative, and technical skills necessary to the production of these live events. Also, this subsector contains four industries for performing arts companies. Each is defined on the basis of the particular skills of the entertainers involved in the presentations. The industry structure for this subsector makes a clear distinction between performing arts companies and performing artists (i.e., independent or freelance). Although not unique to arts and entertainment, freelancing is a particularly important phenomenon in this Performing Arts, Spectator Sports, and Related Industries subsector. Distinguishing this activity from the production activity is a meaningful process differentiation. This approach, however, is difficult to implement in the case of musical groups (i.e., companies) and artists. These establishments tend to be more loosely organized and it can be difficult to distinguish companies from freelancers. For this reason, NAICS includes one industry that covers both musical groups and musical artists. This subsector contains two industries for Industry Group 7113, Promoters of Performing Arts, Sports, and Similar Events, one for those that operate facilities and another for those that do not. This is because there are significant differences in cost structures between those promoters that manage and provide the staff to operate facilities and those that do not. In addition to promoters without facilities, other industries in this subsector include establishments that may operate without permanent facilities. These types of establishments include performing arts companies; musical groups and artists; spectator sports; and independent (i.e., freelance) artists, writers, and performers. Excluded from this subsector are nightclubs. Some nightclubs promote live entertainment on a regular basis and it can be argued that they could be classified in Industry Group 7113, Promoters of Performing Arts, Sports, and Similar Events. However, since most of these establishments function as any other drinking place when they do not promote entertainment and because most of their revenue is derived from sale of food and beverages, they are classified in Subsector 722, Food Services and Drinking Places. |
| 7114 | Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures 4-digit industry group | Industries in the Performing Arts, Spectator Sports, and Related Industries subsector group establishments that produce or organize and promote live presentations involving the performances of actors and actresses, singers, dancers, musical groups and artists, athletes, and other entertainers, including independent (i.e., freelance) entertainers and the establishments that manage their careers. The classification recognizes four basic processes: (1) producing (i.e., presenting) events; (2) organizing, managing, and/or promoting events; (3) managing and representing entertainers; and (4) providing the artistic, creative, and technical skills necessary to the production of these live events. Also, this subsector contains four industries for performing arts companies. Each is defined on the basis of the particular skills of the entertainers involved in the presentations. The industry structure for this subsector makes a clear distinction between performing arts companies and performing artists (i.e., independent or freelance). Although not unique to arts and entertainment, freelancing is a particularly important phenomenon in this Performing Arts, Spectator Sports, and Related Industries subsector. Distinguishing this activity from the production activity is a meaningful process differentiation. This approach, however, is difficult to implement in the case of musical groups (i.e., companies) and artists. These establishments tend to be more loosely organized and it can be difficult to distinguish companies from freelancers. For this reason, NAICS includes one industry that covers both musical groups and musical artists. This subsector contains two industries for Industry Group 7113, Promoters of Performing Arts, Sports, and Similar Events, one for those that operate facilities and another for those that do not. This is because there are significant differences in cost structures between those promoters that manage and provide the staff to operate facilities and those that do not. In addition to promoters without facilities, other industries in this subsector include establishments that may operate without permanent facilities. These types of establishments include performing arts companies; musical groups and artists; spectator sports; and independent (i.e., freelance) artists, writers, and performers. Excluded from this subsector are nightclubs. Some nightclubs promote live entertainment on a regular basis and it can be argued that they could be classified in Industry Group 7113, Promoters of Performing Arts, Sports, and Similar Events. However, since most of these establishments function as any other drinking place when they do not promote entertainment and because most of their revenue is derived from sale of food and beverages, they are classified in Subsector 722, Food Services and Drinking Places. |
| 71141 | Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures 5-digit NAICS industry | See industry description for 711410. |
| 711410 | Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures 6-digit U.S. detail | This industry comprises establishments of agents and managers primarily engaged in representing and/or managing creative and performing artists, sports figures, entertainers, and other public figures. The representation and management includes activities, such as representing clients in contract negotiations; managing or organizing clients' financial affairs; and generally promoting the careers of their clients. Illustrative Examples: Celebrities' agents or managers Sports figures' agents or managers Literary agents Talent agents Modeling agents |
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Classification References
- 01Establishments primarily engaged in supplying models to clients are classified in Industry 561320, Temporary Help Services; and
- 02Establishments known as model registries primarily engaged in recruiting and placing models for clients are classified in U.S. Industry 561311, Employment Placement Agencies.
Index Items
Agents, artists'
Agents, authors'
Agents, celebrities'
Agents, entertainers'
Agents, modeling
Agents, public figures'
Agents, sports figures'
Agents, talent
Agents, theatrical talent
Artists' agents or managers
Authors' agents or managers
Celebrities' agents or managers
Entertainers' agents or managers
Lecture bureaus
Literary agents
Management agencies for artists, entertainers, and other public figures
Managers, authors'
Managers, celebrities'
Managers, entertainers'
Managers, public figures'
Managers, sports figures'
Modeling agents
Models' agents or managers
Public figures' agents or managers
Speakers' bureaus
Sports figures' agents or managers
Talent agencies
Talent agents
Theatrical talent agents
How Item Can Help
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External Resources
Census.gov NAICS Detail
Official US Census Bureau definition and scope for NAICS 711410.
International Association of Sports Marketing (IASM)
Global trade association for sports marketers, agents, and talent representatives.
US Department of Labor - Self-Employed Artists and Writers
Official government statistics and resources on employment prospects for artists and entertainers.
Compass - Public Relations Directory
Industry directory providing contacts for public relations professionals and agency representatives.
