Zoos and Botanical Gardens
Description
This industry comprises establishments primarily engaged in the preservation and exhibition of live plant and animal life displays. Illustrative Examples: Aquariums Wild animal parks Arboreta Zoological gardens Aviaries
Hierarchy
| Code | Title | Description |
|---|---|---|
| 71 | Arts, Entertainment, and Recreation 2-digit sector | The Sector as a Whole The Arts, Entertainment, and Recreation sector includes a wide range of establishments that operate facilities or provide services to meet varied cultural, entertainment, and recreational interests of their patrons. This sector comprises (1) establishments that are involved in producing, promoting, or participating in live performances, events, or exhibits intended for public viewing; (2) establishments that preserve and exhibit objects and sites of historical, cultural, or educational interest; and (3) establishments that operate facilities or provide services that enable patrons to participate in recreational activities or pursue amusement, hobby, and leisure-time interests. Some establishments that provide cultural, entertainment, or recreational facilities and services are classified in other sectors. Excluded from this sector are: (1) establishments that provide both accommodations and recreational facilities, such as hunting and fishing camps and resort and casino hotels, are classified in Subsector 721, Accommodation; (2) restaurants and night clubs that provide live entertainment in addition to the sale of food and beverages are classified in Subsector 722, Food Services and Drinking Places; (3) motion picture theaters, libraries and archives, and publishers of newspapers, magazines, books, periodicals, and computer software are classified in Sector 51, Information; and (4) establishments using transportation equipment to provide recreational and entertainment services, such as those operating sightseeing buses, dinner cruises, or helicopter rides, are classified in Subsector 487, Scenic and Sightseeing Transportation. |
| 712 | Museums, Historical Sites, and Similar Institutions 3-digit subsector | Industries in the Museums, Historical Sites, and Similar Institutions subsector engage in the preservation and exhibition of objects, sites, and natural wonders of historical, cultural, and/or educational value. |
| 7121 | Museums, Historical Sites, and Similar Institutions 4-digit industry group | Industries in the Museums, Historical Sites, and Similar Institutions subsector engage in the preservation and exhibition of objects, sites, and natural wonders of historical, cultural, and/or educational value. |
| 71213 | Zoos and Botanical Gardens 5-digit NAICS industry | See industry description for 712130. |
| 712130 | Zoos and Botanical Gardens 6-digit U.S. detail | This industry comprises establishments primarily engaged in the preservation and exhibition of live plant and animal life displays. Illustrative Examples: Aquariums Wild animal parks Arboreta Zoological gardens Aviaries |
Need a supply chain stack that maps to this industry?
Use this NAICS classification as the starting point, then connect it to Item workflows across inventory, warehousing, order management, fulfillment, and transportation.
Classification References
- 01Government establishments primarily engaged in administering natural areas are classified in Industry 924120, Administration of Conservation Programs.
Index Items
Animal exhibits, live
Animal safari parks
Aquariums
Arboreta
Arboretums
Aviaries
Botanical gardens
Conservatories, botanical
Gardens, zoological or botanical
Menageries
Parks, wild animal
Petting zoos
Reptile exhibits, live
Wild animal parks
Zoological gardens
Zoos
How Item Can Help
Manages complex inventory and storage conditions for live animals and delicate plant collections, ensuring precise record-keeping for species-specific needs. It automates feeding schedules and quarantine protocols to maintain high health standards across all exhibits.
Synchronizes real-time availability of tickets, guided tours, and merchandise across multiple sales channels to prevent overselling. The system optimizes visitor routing based on crowd density and exhibit capacity to enhance the overall experience.
Analyzes visitor traffic patterns and animal health data to generate predictive insights on maintenance requirements and exhibit performance. These data-driven reports help zoos optimize staffing levels and allocate resources efficiently.
External Resources
Census.gov NAICS Detail
Official US Census Bureau definition and scope for NAICS 712130.
National Zoo Foundation
A major industry association providing research, conservation, and advocacy for zoos and aquariums.
U.S. Fish and Wildlife Service - Zoo Programs
A federal agency page outlining regulations and guidelines for federal land use related to zoos and botanical gardens.
Zookeepers Association
An international organization representing the professional community of zoo keepers and conservation professionals.
