6-digit U.S. detail
444230
Outdoor Power Equipment Retailers
Description
This industry comprises establishments primarily engaged in retailing new outdoor power equipment or retailing new outdoor power equipment in combination with activities, such as repair services and selling replacement parts.
Hierarchy
| Code | Title | Description |
|---|---|---|
| 44 | Retail Trade 2-digit sector | The Sector as a Whole The Retail Trade sector comprises establishments primarily engaged in retailing merchandise, generally without transformation, and rendering services incidental to the sale of merchandise. The retailing process is the final step in the distribution of merchandise; retailers are, therefore, organized to sell merchandise in small quantities to the general public. Retail stores are fixed point-of-sale locations, located and designed to attract a high volume of walk-in customers. In general, retail stores have extensive displays of merchandise and use mass-media advertising to attract customers. Retailers often reach customers and market merchandise with methods other than, or in addition to, physical stores, such as Internet websites, the broadcasting of "infomercials," the broadcasting and publishing of direct-response advertising, the publishing of paper and electronic catalogs, door-to-door solicitation, in-home demonstration, selling from portable stalls (street vendors, except food), and distribution through vending machines. Establishments engaged in the direct sale and home delivery of products, such as home heating oil dealers and home delivery newspaper routes, are included here. Retail establishments typically sell merchandise to the general public for personal or household consumption, but some also serve business and institutional clients. These include office supply retailers, computer and software retailers, building materials dealers, plumbing supply retailers, and electrical supply retailers. In addition to retailing merchandise, some retailers are also engaged in the provision of after-sales services, such as repair and installation. For example, new automobile dealers, electronics and appliance retailers, and musical instrument and supplies retailers often provide repair services. As a general rule, establishments engaged in retailing merchandise and providing after-sales services are classified in this sector. Retail trade establishments are grouped into industries and industry groups typically based on one or more of the following criteria: (a) The merchandise line or lines carried; for example, specialty retailers are distinguished from general-line retailers. (b) The usual trade designation of the establishments. This criterion applies in cases where a retailer is well recognized by the industry and the public, but difficult to define strictly in terms of merchandise lines carried; for example, pharmacies and department stores. (c) Human resource requirements in terms of expertise; for example, the staff of an automobile dealer requires knowledge in financing, registering, and licensing issues that are not necessary in other retail industries. The buying of goods for resale is a characteristic of retail trade establishments that particularly distinguishes them from establishments in the agriculture, manufacturing, and construction industries. For example, farms that sell their products at or from the point of production are not classified in retail, but rather in agriculture. Similarly, establishments that both manufacture and sell their products to the general public are not classified in retail, but rather in manufacturing. However, establishments that engage in processing activities incidental to retailing are classified in retail. This includes optical goods retailers that grind lenses, and meat and seafood retailers that process carcasses into cuts. Wholesalers also engage in the buying of goods for resale, but they are not usually organized to serve the general public. They typically operate from a warehouse or office, and neither the design nor the location of these premises is intended to solicit a high volume of walk-in traffic. Wholesalers supply institutional, industrial, wholesale, and retail clients; their operations are, therefore, generally organized to purchase, sell, and deliver merchandise in larger quantities. However, dealers of durable nonconsumer goods, such as farm machinery and heavy-duty trucks, are included in wholesale trade even if they often sell these products in single units. |
| 444 | Building Material and Garden Equipment and Supplies Dealers 3-digit subsector | Industries in the Building Material and Garden Equipment and Supplies Dealers subsector retail new building materials, hardware, paint, and garden and outdoor power equipment and supplies. Establishments in this subsector with fixed point-of-sale locations, including home centers and retail lumber yards, may display merchandise either indoors or outdoors under covered areas. The staff is usually knowledgeable in the use of the specific products being retailed in the construction, repair, and maintenance of the home and associated grounds. |
| 4442 | Lawn and Garden Equipment and Supplies Retailers 4-digit industry group | This industry group comprises establishments primarily engaged in retailing new lawn and garden equipment and supplies. |
| 44423 | Outdoor Power Equipment Retailers 5-digit NAICS industry | See industry description for 444230. |
| 444230 | Outdoor Power Equipment Retailers 6-digit U.S. detail | This industry comprises establishments primarily engaged in retailing new outdoor power equipment or retailing new outdoor power equipment in combination with activities, such as repair services and selling replacement parts. |
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Classification References
- 01Retailing used outdoor power equipment--are classified in Industry 459510, Used Merchandise Retailers;
- 02Providing outdoor power equipment repair services without retailing new outdoor power equipment--are classified in U.S. Industry 811411, Home and Garden Equipment Repair and Maintenance;
- 03Merchant wholesale distribution of agricultural and lawn and garden equipment--are classified in Industry 423820, Farm and Garden Machinery and Equipment Merchant Wholesalers; and
- 04Installing home standby power generators and providing other low voltage electrical contract work--are classified in Industry 238210, Electrical Contractors and Other Wiring Installation Contractors.
Index Items
Garden power equipment stores
Lawn power equipment stores
Power equipment stores, outdoor
How Item Can Help
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Data Intelligence analyzes sales trends to predict seasonal spikes in equipment demand, allowing retailers to reorder stock proactively.
Item.com Tools
External Resources
Census.gov NAICS Detail
Official US Census Bureau definition and scope for NAICS 444230.
American Gas Association
A trade association providing resources and data on outdoor power equipment efficiency and safety.
U.S. Bureau of Labor Statistics
Government page detailing occupation and wage data for sales representatives and service representatives in outdoor power equipment retail.
Industry-Specific Retail Directory
A curated directory of major outdoor power equipment retailers and their product lines.
