
Convention and Visitors Bureaus
Description
This U.S. industry comprises establishments primarily engaged in marketing and promoting communities and facilities to businesses and leisure travelers through a range of activities, such as assisting organizations in locating meeting and convention sites; providing travel information on area attractions, lodging accommodations, restaurants; providing maps; and organizing group tours of local historical, recreational, and cultural attractions.
Hierarchy
| Code | Title | Description |
|---|---|---|
| 56 | Administrative and Support and Waste Management and Remediation Services 2-digit sector | The Sector as a Whole The Administrative and Support and Waste Management and Remediation Services sector comprises establishments performing routine support activities for the day-to-day operations of other organizations. These essential activities are often undertaken in-house by establishments in many sectors of the economy. The establishments in this sector specialize in one or more of these support activities and provide these services to clients in a variety of industries and, in some cases, to households. Activities performed include: office administration, hiring and placing of personnel, document preparation and similar clerical services, solicitation, collection, security and surveillance services, cleaning, and waste disposal services. The administrative and management activities performed by establishments in this sector are typically on a contract or fee basis. These activities may also be performed by establishments that are part of the company or enterprise. However, establishments involved in administering, overseeing, and managing other establishments of the company or enterprise are classified in Sector 55, Management of Companies and Enterprises. Establishments in Sector 55, Management of Companies and Enterprises, normally undertake the strategic and organizational planning and decision-making role of the company or enterprise. Government establishments engaged in administering, overseeing, and managing governmental programs are classified in Sector 92, Public Administration. |
| 561 | Administrative and Support Services 3-digit subsector | Industries in the Administrative and Support Services subsector group establishments engaged in activities that support the day-to-day operations of other organizations. The processes employed in this sector (e.g., general management, personnel administration, clerical activities, cleaning activities) are often integral parts of the activities of establishments found in all sectors of the economy. The establishments classified in this subsector have specialization in one or more of these activities and can, therefore, provide services to clients in a variety of industries and, in some cases, to households. The individual industries of this subsector are defined on the basis of the particular process that they are engaged in and the particular services they provide. Many of the activities in this subsector are ongoing routine support functions that businesses and organizations perform in-house. However, it is common to contract or purchase services from businesses that specialize in such activities and can, therefore, provide the services more efficiently. The industries in this subsector cannot be viewed as strictly "support." The Travel Arrangement and Reservation Services industry group includes travel agents, tour operators, and providers of other travel arrangement services, such as hotel and restaurant reservations and arranging the purchase of tickets, serving many types of clients, including individual consumers. This group was placed in this subsector because the services are often of the "support" nature (e.g., travel arrangement) to businesses and other organizations that purchase such services. The administrative and management activities performed by establishments in this sector are typically on a contract or fee basis. These activities may also be performed by establishments that are part of the company or enterprise. However, establishments involved in administering, overseeing, and managing other establishments of the company or enterprise are classified in Sector 55, Management of Companies and Enterprises. Establishments in Sector 55, Management of Companies and Enterprises, normally undertake the strategic and organizational planning and decision-making role of the company or enterprise. Government establishments engaged in administering, overseeing, and managing governmental programs are classified in Sector 92, Public Administration. |
| 5615 | Travel Arrangement and Reservation Services 4-digit industry group | This industry group comprises establishments primarily engaged in one of the following: (1) travel agency services; (2) arranging and assembling tours; or (3) other travel arrangement and reservation services. |
| 56159 | Other Travel Arrangement and Reservation Services 5-digit NAICS industry | This industry comprises establishments (except travel agencies and tour operators) primarily engaged in providing travel arrangement and reservation services. Illustrative Examples: Condominium time-share exchange services Road and travel services automobile clubs Convention or visitors bureaus Ticket (e.g., amusement, sports, theatrical) agencies Ticket (e.g., airline, bus, cruise ship, sports, theatrical) offices Reservation (e.g., airline, car rental, hotel, restaurant) services |
| 561591 | Convention and Visitors Bureaus 6-digit U.S. detail | This U.S. industry comprises establishments primarily engaged in marketing and promoting communities and facilities to businesses and leisure travelers through a range of activities, such as assisting organizations in locating meeting and convention sites; providing travel information on area attractions, lodging accommodations, restaurants; providing maps; and organizing group tours of local historical, recreational, and cultural attractions. |
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Classification References
- 01Organizing, promoting, and/or managing events, such as business and trade shows, conventions, conferences, and meetings (whether or not they manage and provide the staff to operate the facilities in which these events take place)--are classified in Industry 561920, Convention and Trade Show Organizers; and
- 02Organizing, promoting, and/or managing live performing arts productions, sports events, and similar events, such as festivals (whether or not they manage and provide the staff to operate the facilities in which these events take place)--are classified in Industry Group 7113, Promoters of Performing Arts, Sports, and Similar Events.
Index Items
Convention and visitors bureaus
Convention bureaus
Tourism bureaus
Tourist information bureaus
Visitor information centers
Visitors bureaus
How Item Can Help
Data Intelligence platforms analyze visitor traffic patterns and sales metrics to help the bureau tailor marketing strategies and improve service offerings at future events.
External Resources
Census.gov NAICS Detail
Official US Census Bureau definition and scope for NAICS 561591.
Convention and Visitors Association International
A global trade association representing convention and visitors bureaus with educational and networking resources.
United States Conference on Travel and Tourism
A government-backed organization providing data, tools, and advocacy for C&VB professionals.
Convention City Directory
An industry directory offering resources, news, and tools specifically for convention and visitors bureaus.